Communication
Social media
To achieve success today, a strong social media presence is not enough in itself. You must know your target audience, what to communicate and to whom. Adopting the suitable online strategy, we can establish brand loyalty with our users. Users on Facebook, Instagram, YouTube or LinkedIn enjoy contents that are both informative and entertaining – our copywriters, social media experts live together with these brand pages. Thanks to the decade of experience and the daily management of almost 30 brand pages, our advertising agency established a knowledge base that provides the opportunity to know exactly where to reach whom, and what kind of content people desire. We dare to say that we probably know them better than they do themselves!
Amongst our references there are international brands like Fiat, Alfa Romeo, Jeep, ZEISS, Rigips, Budmil, Candy, Hoover, or our special favourite, Szegedi Szabadtéri Játékok.
Influencer marketing
Influencers are not just celebrities in the eyes of their followers! They are their role models, best friends and their advisors at once. They listen to the influencers, believe them everything they post. This is how someone evolves from a youtuber, instagrammer to an opinion leader. It would be great if a credible influencer promoted your work to his or her fans, would it not? With our Influencer team, we can help you achieve this! We’ll look for a credible influencer who is a perfect fit to your product – whether they are youtubers, sportspersons, or Instagram stars -, design the campaign, and there you go! You have an exclusive, personal and credible marketing message. With the contents posted by influencers, we can promote access numbers to reach hundreds of thousands, or even millions, in contrast with some television ads, that keep showing a decreasing tendency. Therefore, we believe that influencer marketing provides an exciting answer to the costly TV spots.
Budmil, Jeep, Árkád, Candy are only some of the brands we successfully helped with our influencers, influencer campaigns.
Employer Branding
Is it getting harder and harder to be able to keep co-workers, or more challenging to find talents? The solution is employer branding. During an employer branding project, we create a coherent employer image, that widely promotes the good reputation of your company among potential employees. Who would not want to work in a place that is well-known for its trustworthiness, is likeable and where employees are satisfied? In fact, we work in a place like this! In this regard, we were able to build employer brand images to various companies and brands with success and a cheerful attitude.
With our employer branding solutions, we supported well-known brands such as AQ Anton, Rigips, Wellis, or the Japanese Ibiden.
Native contents
PR articles, that were overrepresented in the last decades, are declining, and are replaced by native advertisements. Native contents tell us about the given brand in an editorial environment and style with stories, represented as a real and readable article – without commercials. In this way, it never occurs to readers that they are not reading an editorial article written by a journalist. With this kind of invisible advertisement, we can remarkably increase brand positivity or brand love. How can all this be achieved? Just give us a call or write an email and we tell you.
Our native advertisements written for Szegedi Szabadtéri Játékok, ZEISS and Budmil reached tens of thousands of readers – to name just a few of our projects.
Content marketing
A good commercial gives something instead of taking. This is the motto of our content marketing. In this spirit, our content managers always prepare contents that are valuable, meaningful, entertaining or even educational, according to the task. Thus, consumers associate quality, prestige and value to your brand. If you decide to collaborate with us, our creatives and copywriters will aim to strengthen your customers’ trust towards your company through relevant and valuable contents – whether they are online or printed issues.
The largest company enjoying our content factory was FCA (Fiat Chrysler Automobiles), we provided daily contents for five car brands in three countries.
PR-communication
The image of the company is significantly influenced by its relationship with the public. We help increasing your company’s positive image with uniquely created strategies, classic and modern tools while informing and using the press. We handle writing and publishing press relations, press conferences, press releases and articles every day – just to PR ourselves a bit as well!
With our live press relations, we can reach readers in difficult industries with brands such as Kyocera, ZEISS or AQ Anton.
Copywriting
Communication is a part of our life – and the basis of a commercial message. Words fly, writing remains! Thus, it is important what we write about ourselves or about the brand. Whether it is a creative material, interview, social media text, PR article, slogan, webpage content or a company circular ad, our creative writers always prepare a text that fits the given style.
Brand magazines
Brand magazines require a serious team: a graphic designer, an editor, a journalist, a photographer, a printer. As an advertising agency, we can create and deliver the company issue or brand magazine saving time, energy and money. Be it a web or a printed paper, monthly magazine or a circular ad, B2B or B2C, we provide real value and valuable content to the readers. We edit, plan the layout, write the text, make reports, take photos, typeset, prepare for printing and produce.
CSR
More and more conscious company directors recognize the function of corporate social responsibility, but still many of them forget about the communication of a CSR program. However, communication is at least as important as actions, because we can achieve significant success through it in the field of both PR and employer branding. The efficient CSR-plan in many cases comes from creatives, which is taken further by our communication experts, who later distribute it to the readers.
eDM
It can be useful and favourable to receive a newsletter. However, if only boring newsletters arrive, someone messed up something bad. An eDM cannot only resemble a commercial! It is rewarding to use one of the most popular and cost-efficient online marketing tools wisely. The accurate determination of the target group, measurability, timing, design and content are all important. We do not only find this true, but plan and send accordingly – and monitor the numbers real-time – through our own newsletter system. Numbers are stubborn things but prove useful when sending eDMs!
Prize games
Everyone likes to play, and to win even more! Therefore, Facebook, Instagram, webpage, an exhibition stall or a coupon code game are always a great idea. It moves the fans, we achieve interactions, our brands are talked about and we even collect leads. Those who risk, win. If you trust us with the implementation, everyone wins in this game!